Privacy policy

Privacy Policy
Last updated: 3 November 2026
Flower Circus respects your privacy. This Privacy Policy explains how we handle personal data when you visit flowercircus.nl, contact us, subscribe to updates, register for online shows, or enquire about our services.

1. Who is responsible for your data?
Flower Circus is responsible for the personal data processed for the purposes described in this policy.
Flower Circus
Oosteinde 74
1647 AD Berkhout
The Netherlands  
Email: info@flowercircus.nl
Telephone: +31 651 26 36 56

2. What personal data do we collect?
Depending on how you interact with us, we may process:
- Contact information: your name, email address, telephone number, company, and professional role, where provided.
- Correspondence: messages, enquiries, booking requirements, and information you send us.
- Registration information: details you provide when registering for an online show or other event.
- Subscription preferences: newsletter subscriptions, communication preferences, and unsubscribe requests.
- Business information: information needed to prepare quotations, arrange services, manage customer relationships, and administer agreements.
- Technical and usage information: IP address, browser and device information, pages visited, referring pages, and interactions with our website or advertisements, depending on the technologies enabled and your consent choices.
- Consent information: your cookie preferences and records used to demonstrate your choices.

Please avoid sending sensitive personal information unless we specifically request it and explain why it is needed.

3. Why do we use your data?
- Responding to general enquiries and managing professional relationships: Our legitimate interest in communicating with people interested in Flower Circus
- Preparing quotations and arranging requested services: Taking steps at your request before entering into a contract, or performing a contract
- Communicating with representatives of customers, growers, suppliers, or partners: Our legitimate interest in managing business relationships
- Processing event registrations and sending the access information or reminders requested: Providing the service you requested; performance of a contract where applicable
- Sending optional newsletters and promotional updates: Your consent, unless a specific legal exception applies
- Measuring website use and advertising performance through technologies requiring consent: Your consent
- Protecting the website, preventing abuse, and investigating technical problems: Our legitimate interest in maintaining a secure and reliable service
- Meeting accounting, tax, or other legal obligations: Compliance with applicable legal obligations
- Keeping appropriate records of consent and privacy requests: Compliance with legal obligations and our legitimate interest in demonstrating responsible handling of personal data

Where we rely on legitimate interests, we consider the effect on your rights and interests. You can object to this processing as explained below. Providing information is generally voluntary. However, we may be unable to respond, complete a registration, or provide a requested service without the relevant details. Required fields are identified where information is collected.

4. Newsletters and marketing
If you subscribe to our updates, we use your details to send the communications you requested. You can unsubscribe using the link in a marketing email or by contacting info@flowercircus.nl. Unsubscribing from marketing does not prevent us from sending essential messages about an existing registration, booking, or agreement. We may retain a limited suppression record to respect your request not to receive further marketing.

5. Cookies, analytics, and advertising
Our website uses cookies and similar technologies. These may support essential functions, language preferences, website measurement, and advertising.Services identified on the website include:
- Enzuzo, for cookie consent management.
- Google Analytics, for website measurement.
- Google Tag Manager, for managing website tags.
- Google Ads, for advertising measurement and related advertising features.
- Meta Pixel, for measuring interactions and supporting advertising.
- Weglot, for website translation and language functionality.
- Cloudflare Turnstile, for protection against automated abuse.
- Webflow, for website hosting and functionality.

The presence of a service does not mean every feature offered by that service is used. See our Cookie Policy for more information about these technologies and your choices.

6. Who receives your data?
- Where necessary for the purposes described above, personal data may be shared with:
- Website hosting, infrastructure, security, and technical support providers.
- Providers of forms, email, newsletters, and event registration services.
- Consent management, translation, analytics, and advertising providers.
- Professional advisers, such as accountants or legal advisers.
- Suppliers or collaborators involved in providing a service you request, where sharing is necessary.
- Public authorities where disclosure is required by law.
- Some providers process information on our behalf.

Others, particularly advertising platforms, may also process information for their own purposes under their own privacy notices. We do not give event partners or growers your contact details for their independent marketing merely because you visit our website or register for a show.

7. International transfers
Some service providers operate internationally and may process personal data outside the European Economic Area. Where this happens, the applicable transfer arrangements must provide the protection required by data protection law. Depending on the provider and destination, these arrangements may include an adequacy decision or the European Commission’s Standard Contractual Clauses, together with additional safeguards where necessary. You can contact us for information about the safeguards applicable to your personal data and how to obtain a copy.

8. How long do we keep your data?
We determine retention according to the purpose of processing:
- Enquiries and correspondence: for the time needed to answer your enquiry and handle related follow-up, taking account of any continuing business relationship.
- Event registrations: for the time needed to administer the event and related communications, with any longer retention assessed separately.
- Marketing subscriptions: until you unsubscribe or we stop the relevant communications, subject to limited records needed to respect opt-outs.
- Contract and administrative records: for the duration of the relationship and afterwards where needed to meet legal obligations or establish, exercise, or defend legal claims.
- Technical and security records: for the period reasonably needed to maintain security and investigate incidents.
- Cookies and analytics identifiers: according to their configured expiry or retention periods, as described in the Cookie Policy and cookie inventory.
- Consent and privacy request records: for the period needed to demonstrate how we handled your choices and requests.

9. Your rights
Subject to the conditions in applicable law, you may ask us to: Provide access to your personal data. Correct inaccurate or incomplete information.Delete your personal data. Restrict its processing. Provide eligible data in a portable format. Stop processing based on legitimate interests where your circumstances justify an objection.
You can object to the use of your personal data for direct marketing at any time. Where processing relies on consent, you can withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing before withdrawal. Send requests to info@flowercircus.nl. We may need proportionate information to verify your identity. We normally respond within one month. Where the law permits an extension, we will explain the reason within that first month.You may also complain to the Autoriteit Persoonsgegevens, the Dutch data protection authority, or another competent supervisory authority.
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10. Security
We use appropriate technical and organisational measures to protect personal data against unauthorised access, loss, alteration, or disclosure. No website or transmission method can guarantee complete security.

11. Other websites and platforms
Our website links to services such as YouTube, Instagram, Facebook, TikTok, Pinterest, and LinkedIn. When you visit those services, their own privacy notices apply.Following a link is different from loading embedded content on our website. Information about embedded technologies belongs in our Cookie Policy where applicable.

12. Changes and contact
We may update this policy when our services or data processing practices change. The latest version will appear on this page with its revision date.For privacy questions, contact info@flowercircus.nl.